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PERSONAL CARE WORKSHOPS : LONDON & BRUSSELS
Global
Overview - Facts & Figures
A comprehensive overview of the global Personal Care industry, focusing
on North America & Europe, looking at market sizes & trends,
corporate shares & strategies, mergers & acquisitions.
The
Key Players
Who are they? Where are they going?
Organising
for Europe
Getting to critical mass. Central marketing, local sales?
Implications for management.
Major
Product Categories
What's happening in each of the major product categories. Who are the
winners & losers? What's new?
The
changing Retail scene in Europe
Who's who in Europe. Shares and trends. Pan-European buying groups.
Private
label/Discount brands
Differences by country. Strategies & tactics. Future trends
Looking
to the Future
....beyond 2005. Who will be the leading players? Who will acquire who?
Who will exit the industry? Which product categories will grow &
which decline?
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