EUROPEAN PERSONAL CARE
STRATEGY WORKSHOPS
About The Personal Care Workshop

 

Colin Hession Consulting presents..........

PERSONAL CARE WORKSHOPS:
BRIEFING FOR EUROPE

LONDON & BRUSSELS

  • For Senior Managers with pan-European responsibility.
  • Regular workshops for a maximum of 20 delegates, places by personal reservation.
  • In-house workshops for individual companies, dates to suit.
  • Active delegate participation; full supporting documentation


PERSONAL CARE WORKSHOPS : LONDON & BRUSSELS

Global Overview - Facts & Figures
A comprehensive overview of the global Personal Care industry, focusing on North America & Europe, looking at market sizes & trends, corporate shares & strategies, mergers & acquisitions.

The Key Players
Who are they? Where are they going?

Organising for Europe
Getting to critical mass. Central marketing, local sales?
Implications for management.

Major Product Categories
What's happening in each of the major product categories. Who are the winners & losers? What's new?

The changing Retail scene in Europe
Who's who in Europe. Shares and trends. Pan-European buying groups.

Private label/Discount brands
Differences by country. Strategies & tactics. Future trends

Looking to the Future
....beyond 2005. Who will be the leading players? Who will acquire who? Who will exit the industry? Which product categories will grow & which decline?